- Retail & CPG
【Go Digital Seminar】360° Business Solutions
HK$5,000 government consumption voucher is about to be distributed. How can your company capture this huge business opportunity?
- Introduce discounts to stimulate consumption
- Use data, consumer preferences, intelligent marketing, online and offline promotion
- Increase sales channels, including third-party e-commerce platforms
- Connecting online and offline, attracting customers to shop online and then buy online (or buy online first, then shop in-store)
- Enhance personalized interactive experience
- Enhance anti-counterfeiting and avoid fake products
- Strengthen customer service and CRM to increase repeat customers
If you haven't done any of the above, you must attend our 360° Business Solutions Webinar and learn how to double your profits!
Agenda
【Go Digital Seminar】360° Business Solutions
Date: 29 April 2022 (Friday)
Time: 3:00pm - 4:30pm
Fee: Free for GS1HK members
Language: Cantonese
Seminar content :
1) "One Code Multipurpose" and "Code Marketing"
Time: 3:00pm – 3:30pm
Speaker: Ivan Lee (Senior Officer, Digital Services, GS1 Hong Kong)
- A 360-degree brand protection solution to solve multiple product anti-counterfeiting problems!
- One item, one code. Add "ID card" to your product
- Discuss how to increase exposure and repurchase rate
2) Use AI to seize the HK$10,000 consumption voucher business opportunity
Time: 3:30pm – 4:00pm
Speaker: Coco Wan (Business Development Director, Macro Systems)
- Artificial Intelligence (AI) Services - The Power of AI at Scale
- How to seize the HK$10,000 consumption voucher business opportunity through AI intelligent marketing services
- Case sharing: Double the profit from 2 million to 4 million through AI
3) How the all-round customer management solution can effectively increase customer engagement and increase repeat sales rate
Time: 4:00pm – 4:30pm
Speaker: Koey Lee (Senior Business Development Manager, Posify)
- How the pandemic is reshaping consumer shopping behaviour
- What are the channels or strategies to increase customer engagement
- How to effectively identify customer preferences online and offline and convert them into loyal customers
- How an all-in-one customer management solution can improve repeat sales
For inquiries, please email dorakit@gs1hk.org or contact Ms. Kit at 2863 9755.
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